Snow Machine New Zealand.

Coming in part-way to the campaign, meant a very short lead time and a very reduced PR budget, allowing only 30 hours of activity. Excluding on ground activity, we were able to exceed our KPIs of 10 pieces of coverage by 28 and reach over 16 million locally in New Zealand and Internationally in Australia.​

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KEY PUBLICITY STATS :​

38+ Pieces of coverage ​

16+ M People locally and internationally​

$1.3+ M PR​ Value