About pressed.
The pressed. duo.
pressed. is designed to be your partner in communication and extension of your team.
Established in 2022 by Kate Healy and Simona Varga with over a decade of collaborative experience, pressed. PR is a Brisbane-based earned media agency specialising in strategic brand building for hospitality, lifestyle, hotel and travel, wellness, and property founders, brands, and destinations. pressed. PR is built on the foundation that brand trust can never be bought, only earned. We’re a passionate team of strategic storytellers and creative thinkers who build brands, destinations and experiences that shape culture.
pressed. is designed to be your partner in communication and extension of your team.
The team.
Welcome to the pressed. PR club.
Your everyday connectors, innovative thinkers, captivating narrators; the ground crew – a hands-on duo, not afraid to roll up our sleeves to get the job done.
Simona Varga
Director & Co-Founder
Simona has an extensive 9 years’ experience in a diverse range of fast-paced creative and communication industries. Her confident endeavours for upskilling have fast tracked her leadership and intuitive capacity to achieve and surpass client objectives, no matter the field or environment.
As our Director and Co-Founder, Simona brings many learnings and successes to the team, driven from working with large-scale brands, including Urbex; Brisbane Marketing (BEDA); Westfield Shopping Centres, Queens Wharf & The Star Brisbane; Gold Coast, Sydney and Treasury Brisbane; Suncorp Australia and New Zealand; MasterCard AU; Robina Town Centre; Suncorp Group and Brisbane Racing Club.
With a legal background, she relishes the opportunity to cut to the chase, creating and delivering content that gets listened to, talked about, and remembered. Her bandwidth for creative and proactive solutions is precise and focused, enabling efficient coverage wins that have purpose for the brand. To her, it is all about layering on the forward-thinking ideas in order to remove the same-same experiences and creating moments that have immeasurable impact for the brand and the public.
Kate Healy
Director & Co-Founder
Armed with over four-and-a-half year’s agency experience working with local and global brands across the tourism, hospitality, FMCG, business, and fitness industries, Kate’s dedication to delivering the best possible results for clients and creating genuine connection is where her passion lies. Throughout Kate’s communication career, she has harnessed key relationships with media both locally and nationally, after delivering stellar results for the likes of Hawaii Tourism, The Star Brisbane, Pepsi Co., Subway, Mastercard, and Fitstop to name a few.
Kate’s diverse skillset allows her to be an all-rounder, pitching stories to journalists on a day-to-day basis whilst developing communication strategies and working in unison with clients to ensure the best possible outcome for any request. In 2021, Kate was shortlisted for the national Mumbrella CommsCon Awards’ Best New PR Talent of the Year and is the Co-Founder and Director of pressed. PR.